Marketing Your Property

At Central Paragon Property, we can provide you with a customised service to market and sell your property. We will showcase your home to its best advantage and our sales team will work with you on a cost effective marketing strategy that suits your budget.

Our focus is on selling properties for the best price in the current real estate environment. We know the local property market and can identify prospective purchasers through our database of pre-qualified buyers who are ready and waiting to proceed with the purchase of a property as soon as they’ve identified the right home.

Neighbourhood knowledge can make all the difference

Central Paragon Property is proud to provide an experienced property sales service across Perth’s suburbs. We work with our owners to provide a service that is personalised and professional – and we believe our local knowledge makes our service second to none.

We combine years of experience with the latest marketing techniques to devise a customised marketing strategy based on past performance and proven statistics.

We know what sells

There have never been so many options to market your property.  Online we have real estate websites, blogs, and social media and more traditional channels such as print media, magazines, mail outs, posters, street signboards, and brochures.

Your Central Paragon Property agent will work with you to develop a marketing strategy that you’re comfortable with and will identify the medium that will provide you with the most bang for your marketing buck.

Home Opens really work

A very effective way to see a home at its best is the “Home Open” inspection because it provides a no-pressure environment for prospective buyers to view your property. Plus it’s a great opportunity to highlight the best features of the house and the neighbourhood.

There are secrets to an effective Home Open and our agents know them all.  The key is making the prospective buyer feel comfortable and at home. The more comfortable they feel, the more likely they are to fall in love with the home and make an offer.


You only get one chance to make a first impression!

When you’re presenting your property for sale, remember that a buyer has no emotional investment in your property.  What they want to see is a clean and uncluttered home that looks and smells attractive, somewhere they could imagine living themselves or somewhere that would be a smart investment.

Great presentation will go a long way!

Because presentation really is the key, it’s a good idea to think about how your home looks from the street.  Make sure the garden is well maintained and tidy, and ensure your house number is visible so people can identify the right house – people often drive past before the home open.  Put toys, bikes and gardening equipment away and make sure that windows and fly screens are clean.

Maintenance

Preparing your home for sale is the perfect time to finish those small jobs that you’ve been too busy to get around to.  It’s a competitive market and buyers can be fussy and they will be looking at the property critically – cobwebs and dirty or peeling paintwork make a home look unloved.  Remember people are likely to look at multiple properties so you want your home to stand out from the crowd for all the right reasons.

Home Open for Inspection

Buyers want to walk into a space that is comfortable and inviting, so adjust the air conditioning and open up the curtains and blinds, this is your chance to show the buyers just how bright and airy your home can be. Having a clean, fresh smelling property is essential. Make sure the kitchen and bathrooms gleam, banish any smoking, cooking or pet smells and avoid any strongly scented air-fresheners. Keep the hallways and rooms clear so it’s easy for the buyers to move around comfortably. Get rid of clutter but don’t overdo it – you want your home to look welcoming, but not clinical or bare.

And remember, if at any stage you’re unsure or would like some advice, call us on 9227 6666. We would be more than happy to offer our professional opinion.

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  (08) 9227 6666
  (08) 9328 1007
 [email protected]
427 Fitzgerald Street North Perth WA 6006
 
Office Hours
 
Monday - Friday
8:30am - 5:00pm
 
Saturday & Sunday
Open by appointment
 
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